I-deastv Productions is a format developer and multi-media production house in the Middle-East and North Africa, housing today a remarkable portfolio of TV programs, comedy series, drama series, video clips, live events. and TVCs as well as digital media services via mobile and internet content offerings.
Our expertise covers a wide range of services in the industry, ranging from full-fledged production of original content to providing comprehensive solutions to the broadcast industry. We cater the to the demand of the region biggest and smallest channels with the experience and the know-how to produce in-house and international formats.
Founded in 2010 with offices in Beirut, Riyadh and Cairo Owner and CEO Abdel Fatah Elmasry have led I-deastv to become one of the top production companies in the region.
Abdel Fatah Elmasry journey in television began in the USA working with various broadcasters and production companies. He started this journey at very early age while he was in High school in the USA. Abdel Fatah Elmasry has been a pioneering producer, director, content creator, production manager, MBC executive, as well as a point of reference in the regional acquisition and adaptation of international formats that have changed the face of Middle Eastern television.